Winning solution — Porsche Digital Campus Challenge (Customer Relations)
Porsche Digital — AI-Powered Customer Relations Hub
An AI-powered Customer Relations Hub that delivers real-time, personalized support to Porsche customers while enabling CR teams with faster resolution, full context awareness, and seamless human handover.
Problem
Porsche customers expect fast, personalized, luxury-grade service, yet support experiences can suffer from fragmented knowledge, slower response times, and limited personalization. At the same time, Customer Relations teams need a centralized view of sessions and context to resolve issues efficiently without customers repeating themselves.
Solution
We designed an AI-powered Customer Relations Hub combining a customer-facing assistant with a CRH dashboard. The AI agent supports multi-modal input (text/image/voice), retrieves relevant context via semantic search, produces structured guidance, and escalates to human support when needed—preserving full context for a seamless handover.
Highlights
- • Winner — Porsche Digital Campus Challenge (Customer Relations category)
- • Designed an AI agent with semantic retrieval over Porsche knowledge sources
- • Multi-modal input: text, image, and voice
- • Human-in-the-loop escalation with full context preservation
- • CRH dashboard with KPIs, session tracking, and analytics
What this shows
Product thinking, structured execution, and practical engineering choices—especially around scalable backends, data workflows, and AI-enabled user experiences.
UI & System Diagrams
Selected visuals from the prototype and system design.
Customer-facing AI assistant integrated into the My Porsche app concept, featuring guided troubleshooting and human escalation.
Backend and system architecture integrating AI agent, vector database, tools, and Porsche data sources.
AI agent workflow: multi-modal input → semantic retrieval → response generation → satisfaction check → human handover.